About

Virtual Perfection by Design is a digital marketing agency that specializes in
social media marketing and web development catering to businesses
interested in achieving a social media presence.
Our services enable our customers to perform at their highest by creating
powerful social media campaigns that will increase their traffic and promote their
brand.  These initiatives will help grow our client's business and propel them to the
next level of success.

LEADERSHIP TEAM

Deirdra Massey

CEO/Co-Founder

Deirdra Massey contribution to the Virtual Perfection by Design's team is client relations. Deirdra brings her love of marketing and social media skills with her Bachelor’s Degree in Business Administration with a concentration in Marketing and has completed her MBA in Marketing and Human Resources from Phoenix University. She has a strong belief for achieving her goals which shows throughout the business. Her enthusiasm ensures that the team delivers on time and within budget!  In addition Deirdra has over 15 years experience in project management and administrative management.  In her role as CEO at VPbyDesign, Deirdra adds her keen work ethics and passion to every client.

Hermina Lezama

COO/Co-Founder

Hermina Lezama is a key member of Virtual Perfection by Design's team of client-focused marketing professionals. Born in the Caribbean paradise of Trinidad and Tobago, she was eventually raised in Brooklyn, New York. Hermina sought the benefits of Higher Education in the State of Pennsylvania, earning her Bachelor’s Degree in Business Management from Muhlenberg College in 2001. To further hone her marketing skills, she pursued a Master’s Degree in Internet Marketing and graduated from Full Sail University. Hermina has more than 10 years of admissions  and marketing experience in Higher Education. In her role as COO at VPbyDesign, Hermina adds another layer of marketing oversight and execution for our valued clients.